aetna.com AI Readiness Score
Industry: insurance. 1 public scan on record.
Last scanned: December 26, 2025
Latest Score
December 26, 2025
Pages Scanned
19
Issues Found
7
Score Breakdown by Factor
| Factor | Weight | Score |
|---|---|---|
| Schema Markup | 18% | 53 |
| Content Quality | 20% | 71 |
| Bot Access | 20% | 66 |
| Topic Clarity | 10% | 67 |
| AI Protocols | 10% | 48 |
| Speed & Performance | 5% | 46 |
| Authority & Trust | 10% | — |
| Crawl Health | 7% |
AI Readiness Summary
aetna.com currently scores 53/100 (Grade C) for AI readiness, reflecting significant opportunities to improve how AI systems discover and represent this website. Its strongest area is Content Quality (71/100), while Speed & Performance (46/100) represents the greatest opportunity for improvement. Within the insurance industry, AI readiness is becoming a differentiator for organic visibility, making these scores increasingly important for competitive positioning.
Industry Comparison
aetna.com is 3 points below the insurance industry average of 56/100, with room to catch up to sector peers. The global average across all industries is 57/100, which is 4 points higher than aetna.com's current score.
Peer Comparison
aetna.com currently trails the peer average of 99/100 by 46 points. Sites like chicagobrighttrust.com, corebenefitlink.com, and protectly.com demonstrate that higher scores are achievable in this category. The top-performing peer is chicagobrighttrust.com at 100/100.
Priority Improvements
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How This Score Compares
aetna.com
53
Grade C
insurance Avg
56
3 pts below
Global Avg
57
4 pts below
Related Pages
insurance Industry Report
AI readiness benchmarks for insurance
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Scoring Methodology
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