amazon.com.au AI Readiness Score
Industry: ecommerce. 1 public scan on record.
Last scanned: today
Latest Score
April 3, 2026
Pages Scanned
12
Issues Found
12
Score Breakdown by Factor
| Factor | Weight | Score |
|---|---|---|
| Schema Markup | 18% | 0 |
| Content Quality | 20% | 55 |
| Bot Access | 20% | 20 |
| Topic Clarity | 10% | 100 |
| AI Protocols | 10% | 0 |
| Speed & Performance | 5% | 0 |
| Authority & Trust | 10% | 45 |
| Crawl Health | 7% |
Meta Tags
Homepage meta tag analysis (12 pages crawled)
Amazon.com.au: Shop online for Electronics, Apparel, Toys, Books, DVDs & more
77 chars — too long (aim for 30-60)
Shop online for Electronics, Computers, Clothing, Shoes, Toys, Books, DVDs, Sporting Goods, Beauty & more.
106 chars — too short (aim for 120-160)
https://www.amazon.com.au/
AI Readiness Summary
amazon.com.au currently scores 30/100 (Grade E) for AI readiness, reflecting significant opportunities to improve how AI systems discover and represent this website. Its strongest area is Topic Clarity (100/100), while Schema Markup (0/100) represents the greatest opportunity for improvement. Within the ecommerce industry, AI readiness is becoming a differentiator for organic visibility, making these scores increasingly important for competitive positioning.
Industry Comparison
amazon.com.au trails the ecommerce industry average of 57/100 by 27 points, suggesting substantial gains are possible by addressing core AI readiness factors. The global average across all industries is 59/100, which is 29 points higher than amazon.com.au's current score.
Peer Comparison
amazon.com.au currently trails the peer average of 97/100 by 67 points. Sites like sandiegodealspad.co, supplyly.com, and mydeals.net demonstrate that higher scores are achievable in this category. The top-performing peer is sandiegodealspad.co at 100/100.
Priority Improvements
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How This Score Compares
amazon.com.au
30
Grade E
ecommerce Avg
57
27 pts below
Global Avg
59
29 pts below
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Scoring Methodology
How we calculate AI readiness scores across 8 factors
AI Readiness Leaderboard
Top-scoring websites ranked by AI readiness
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